Client: Atterbury Group
Deliverables: Branding, Packaging, Design.
This project’s main focus is to convey a feeling of atmosphere & social gathering. Tapas, the famous word for small portions of appetizers, relates to togetherness, social gathering, good food & good company.
The sauces, made by TAPA Artisan Sauces, will mostly be enjoyed in this setting (with food & drinks on the table around friends and family). The connection between the company name and its product in use is what inspired the illustrative graphic style of this project. Harissa, with flavours that sprung from Moroccan origin, and Chimichurri, with flavours from Argentina, lead the style of the design to resemble these countries in a social setting.